Consumer prefer ‘Credit on UPI’ due to its accessibility, quick approval, and flexibility for small-ticket loans. Traditional loans involve lengthy paperwork and waiting periods, which are inconvenient for urgent needs. UPI credit eliminates these barriers and allows users to borrow within seconds directly from their smartphones.
Another key factor is the integration of credit into everyday transactions which goes a long way in streamlining the borrowing experience. This option aligns with the digital-first preferences of younger users and small businesses. The transparency and lower perceived commitment make UPI credit an attractive alternative to conventional loan products – all the while encouraging broader adoption among diverse consumer segments.
